LIXIL GROUP: AMERICAN STANDARD

American Standard needed to transition over 500 SKUs to a new visual identity system under tight market deadlines. We streamlined the process by simultaneously creating 3D CGI product packaging imagery and modular design templates, driving efficiencies in the timeline and ensuring the design system adapted consistently across product tiers. Then our production team experts generated fully compliant mechanical artwork files and delivered prepress files. With hands-on guidance, we helped the client navigate their first external packaging overhaul, leading to a successful launch at Lowe’s, Home Depot, and Menards—earning praise for its clarity, efficiency, and seamless execution.