Here in the heartland of America, we’re well aware of what folks think of us. We’re not the most glamorous destination. Not a first choice for a dream vacation. We don’t get the attention the coasts do.
Here in the heartland of America, we’re well aware of what folks think of us. We’re not the most glamorous destination. Not a first choice for a dream vacation. We don’t get the attention the coasts do.
At Olberding Brand Family, we’re good with that.
“Born and raised” in Cincinnati over 100 years ago, we’ve grown to become one of the largest privately held businesses in the premedia industry. And we’ve chosen to stay in our hometown.
Because while the Midwest has a reputation for being a bit boring and predictable, our region also has a well-earned reputation for being friendly, hardworking, and reliable, with a get-it-done resolve at our core.
As a business guided by Midwestern values and family-driven purpose, we have been able to forge durable relationships with partners who share our core values. In an industry where surprises are rarely a good thing, we think clients appreciate having a partner who is predictably stable, conscientious, and loyal.
In some ways, flying under the radar has been freeing. Being underestimated motivates us to push ourselves and our processes—and drives us to discover how we can use innovation and the most promising technology to benefit our clients.
For over four generations we’ve built on our legacy in prepress, color and print quality management. We’ve integrated complementary creative capabilities—from brand strategy and design to digital adaptation and asset optimization—to bring quality and craftsmanship to every stage of the packaging lifecycle. We believe this combination of robust services generates a powerful synergy that ensures the best results for our consumer packaged goods (CPG) brand partners.
When another of the world’s premier brands requested a bid, they were interested in price but what intrigued them was our commitment to print quality. They appreciated our ability to leverage print quality insights and apply the best practices we’d gained working with other major CPG brands.
On our centralized Cincinnati campus, experts and leadership work side by side in real time, which is rare in an industry where publicly traded companies may have dozens of plants in multiple countries, scattering their experts across numerous sites and time zones.
By locating our core team together, we deliver collaborative, face-to-face project management that helps ensure that handoffs go smoothly, issues are immediately addressed by the team, and brand knowledge is consistently applied throughout the project—ensuring not only efficiencies but also optimum quality of the finished product.
If all of that sounds appealing to you, you might be a Midwesterner at heart. I invite you to reach out and experience a warm Midwestern welcome from the Olberding Brand Family.